Head of Marketing

  • Location: Remote
  • Department: Marketing
  • Employment Type: Full-time

What’s in it for you?

Paciva is building a category-defining product in a market that is still finding its language. Professionals are buried in graymail and AI-written outreach. The pain is real. The vocabulary is not yet shared. As Head of Marketing, you will help build the brand, the story, the funnel, and the team that turn that pain into a movement. You will work directly with the founders. You will build, hire, and lead.

About the team and the opportunity

You will own positioning, demand, content, brand, and product marketing. You will help us recruit design partners, convert the founding cohort, build awareness in our wedge segments, and prepare the company for broader launch. You will hire your team and shape the marketing function from scratch.

A day in the life

You may start the day reviewing pipeline data with sales and growth. By lunch, you may edit a launch announcement or coach a marketer through a campaign brief. In the afternoon, you may interview a content strategist candidate, then sit with the product team on positioning for the next release.

What you will work on

  • Own marketing strategy, planning, and execution across brand, product marketing, content, growth, and lifecycle
  • Hire and develop a high-leverage marketing team
  • Partner with the founders, sales, and product on positioning and category development
  • Build the systems and rhythms that connect marketing activity to business outcomes
  • Set the brand voice and the standards that protect it
  • Support fundraising, recruiting, and customer evidence development

What we need from you

  • 10+ years of marketing experience with at least 3 years leading marketing in B2B SaaS
  • Track record of building and scaling marketing teams in early-stage or hypergrowth environments
  • Strong product marketing instincts and excellent writing
  • Experience launching new products or categories
  • Comfort owning the full funnel from brand to revenue
  • Background in productivity, AI, communication platforms, or workflow software is a plus

Remote work, compensation, and benefits

This is a remote role. Paciva is based in Miami, Florida and the team works across time zones. We value clear written communication, ownership, practical collaboration, and dependable follow-through. Compensation is based on experience, skills, location, market data, role scope, and internal equity. For sales roles, compensation may include base salary and variable incentive compensation. Final details will be shared during the hiring process. Most roles include occasional travel for team meetings, customer sessions, company events, or off-sites.

Equal opportunity statement

Paciva is an equal opportunity employer. We make employment decisions based on qualifications, merit, business needs, and role fit. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, genetic information, marital status, pregnancy, caregiver status, or any other status protected by applicable law. If you need a reasonable accommodation during the application or interview process, please let us know. We will work with you to support your participation.